The Power of Small: Why We Partner with Independent Makers
2 min reading time
Every product in a Bloom & Root box is made by someone with a story, a small business owner creating from the heart. We partner with independent makers who value natural ingredients, intentional design, and conscious living, so that every box you open supports both your well-being and a thriving community of creators.
At Bloom & Root, every item that finds its way into your box is chosen with care, not just for how it looks or smells, but for the heart behind it. We believe that the energy of what you use matters, and that energy begins with the people who create it.
That’s why we partner with small businesses and independent makers artisans who pour love, intention, and craftsmanship into every product they make.
A Community of Makers
Behind every product is a story — a small business owner blending ingredients by hand, creating something they truly believe in. These are the people who understand that self-care isn’t just a trend, it’s a way of life.
By choosing small vendors, we’re not just curating products; we’re building a community. One that celebrates creativity, sustainability, and authenticity. When we support each other, we all bloom.
Why Small Matters
Small businesses operate with heart. They’re intentional about sourcing natural ingredients, designing products that are gentle on the planet, and creating experiences that feel good from the inside out.
They’re not driven by mass production, they’re driven by passion. And that passion shows up in every detail: the texture of a balm, the scent of an oil, the words on a label.
Supporting small means choosing connection over convenience. It means investing in the people who are pouring purpose into their craft, and that’s something we can all feel good about.
Our Vendor Selection Process
We don’t just select products — we experience them.
Each vendor we collaborate with goes through a thoughtful vetting process.
We:
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Try the products ourselves to ensure quality, performance, and sensory experience.
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Review ingredients to confirm they’re natural, safe, and ethically sourced.
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Look for alignment with our core values: mindfulness, self-care, and intentional living.
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Partner with brands that are transparent, kind, and community-minded.
We only include items that feel as good energetically as they do physically, products that bring calm, joy, or inspiration to your daily rituals.
Rooted in Connection
When you open a Bloom & Root box, you’re not just receiving self-care products — you’re holding pieces of a larger story. A story about connection, creativity, and conscious living.
You’re supporting a mother blending oils in her studio, a maker hand-pouring candles with care, a herbalist crafting teas from their garden. You’re helping small businesses grow, thrive, and continue to share their magic.
Because at Bloom & Root, we believe that self-care extends beyond the self, it’s about nurturing the world around you, one beautiful product at a time.